Web design & developmentCustom website designs with strategic insights to generate greater brand engagement, higher conversions and measurable results
You can learn more about our Terms of Service
Discovery & Strategy Phase
Every professional website design project starts with a discovery and strategy phase where the web design team – consisting of web strategists, account managers, web designers, and technical managers – interview the client stakeholders on their value differentiation, competitive landscape, and goals for the project. The outcome of this phase is a documented timeline, detailed project plan, and a web strategy.
UX Planning & Information Architecture
Once the target audience, value differentiation, and strategic business analysis have been established in the website strategy phase, the project moves into the UX (User Experience) and IA (Information Architecture) phase, where the website layout, features, functionalities, user path flows, and specification document are wireframed and documented. This is the blueprint phase of the project.
Creative Design Mockups led by Website Designer
In this phase, website designers roll up their sleeves and start applying color and designs to the wireframes submitted to them by the UX & IA team. The web designers also provide clients with a design storyboard outlining the usage of fonts and colors throughout the site.
Responsive Web Design & Back-end Development
All websites are made to be responsive so they will work across various screens, from mobile to tablet to desktop. All frontend coding is done in HTML5, according to best practices, and a CMS (content management system) is customized to give clients the ability to update their responsive sites in real-time.
Quality Assurance & Testing
Creating a high quality responsive website requires thorough quality assurance testing on multiple devices to ensure that pages load quickly and properly on mobile, tablet, and desktop. In addition, security measures are put into place and the site is tested for proper SEO performance.
Website Launch, Analysis & Optimization
After exhaustive testing in the QA phase, a system administrator takes the new site live and another test is performed to ensure the new customized website is performing as it was designed. During this early launch period, a team also monitors user behaviors on the website and analyzes how to improve performance in order to improve conversion rates, time on site, and repeat visits.
Mobile & tablet friendly
Fast loading & speed tested
Site Performance Management & Caching
Secure & safe
Google Analytics & Webmaster Integration
A 50% deposit for the web design and development work is due at the start of the project. The remaining balance is due immediately upon website completion and upload to your server.
Fees & Additional Services
Any work which is not specified in the description of work above will be considered an additional service and will require a separate agreement and payment from what is included in this agreement.
Excessive change requests will be charged separately at the hourly rate of $99 ex GST
How long does it take to create a website?
Within 7 to 30 days. This period is extended for every added feature requested.
What technologies do you use to build your websites?
When is payment required for your web development services?
We require 50% of the estimated fee to be provided prior to the launch of the project, with the remaining payment due upon completion of the project.
Why won’t you launch on a Friday?
Development best practices discourage launching of sites on Fridays. As most sites represent business that run on weekdays only, weekend launches may cause unforeseen errors that cannot be addressed in real time as our staff and most clients do not work on weekends.